What is Ecommerce?

Published Monday, 8th February 2021

With the growth of ecommerce sites, you might be wondering exactly what that even means. Here’s a look at the basics, and why it matters for your business.

Ecommerce was first popularised through the rise of the internet, which allowed consumers to purchase products from a company website instead of going to a store. As business owners and investors began to realise the potential of ecommerce, many started designing and developing online stores where consumers could shop for products.

The convenience of shopping online combined with the wide range of products available has made ecommerce one of the fastest-growing markets in the world.

The Ecommerce industry in the United Kingdom is growing at a tremendous rate, however, it can be difficult for new online distributors to make their mark in a crowded ecommerce marketplace, with many established companies selling similar products. Well-recognised brand names are also very well placed to take advantage of the growing ecommerce market, but for new and small businesses with lower budgets, it can be difficult to compete against these big brands.

To help overcome these challenges and build a strong online presence, Stripps is launching an ecommerce website building tool. This internet application makes it possible for business owners to design and build professional websites that are ready to go live within minutes. There are no long-term contracts required and there is no need to pay for hosting separately either, which means businesses are able to create a website that they can be proud of at an affordable price.

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